Thursday, December 26, 2019

Eridu The Earliest City in Mesopotamia and the World

Eridu (called Tell Abu Shahrain or Abu Shahrein in Arabic) is one of the earliest permanent settlements in Mesopotamia, and perhaps the world.  Located about 14 miles (22 kilometers) south of the modern city of Nasiriyah in Iraq, and about 12.5 mi (20 km) south southwest of the ancient Sumerian city of Ur, Eridu was occupied between the 5th and 2nd millennium BCE, with its heyday in the early 4th millennium. Fast Facts: Eridu Eridu is among the earliest permanent settlements in Mesopotamia, with a consistent occupation of some 4500 years.It was occupied between 5th and 2nd millennium BCE (Early Ubaid to Late Uruk periods).Eridu continued to maintain its importance during the early Neo-Babylonian period but faded into obscurity after the rise of Babylon.  Ziggurat of Enki is one of the best known and preserved Mesopotamian temples.   Eridu is located in the Ahmad (or Sealand) wetland of the ancient Euphrates river in southern Iraq. It is surrounded by a drainage canal, and a relict watercourse abuts the site on the west and south, its braids exhibiting many other channels. The ancient main channel of the Euphrates spreads to the west and northwest of the tell, and a crevasse splay—where the natural levee broke in ancient times—is visible in the old channel. A total of 18 occupation levels have been identified within the site, each containing mud brick architecture built between the Early Ubaid to Late Uruk periods, found during excavations in the 1940s. Eridus History Eridu is a tell, an immense mound made up of the ruins of thousands of years of occupation. Eridus tell is a large oval, measuring 1,900x1,700 feet (580x540 meters) in diameter and rising to an elevation of 23 ft (7 m). Most of its height is made up of the ruins of the Ubaid period town (6500–3800 BCE), including houses, temples, and cemeteries built over on top of one another for nearly 3,000 years. At the top are the most recent levels, the remainders of the Sumerian sacred precinct, consisting of a ziggurat tower and temple and a complex of other structures on a 1,000 ft (300 m) square platform. Surrounding the precinct is a stone retaining wall. That complex of buildings, including the ziggurat tower and temple, was built during the Third Dynasty of Ur (~2112–2004 BCE). Life in Eridu Remnants of blue paint and glazes on the walls at Eridu.   Tina Hager / arabianEye / Getty Images Archaeological evidence shows that in the 4th millennium BC, Eridu covered an area of 100 acres (~40 hectares), with a 50 ac (20 ha) residential section and a 30 ac (12 ha) acropolis. The primary economic foundation of the earliest settlement at Eridu was fishing. Fishing nets and weights and whole bales of dried fish have been found at the site: models of reed boats, the earliest physical evidence we have for constructed boats anywhere, are also known from Eridu. Eridu is best known for its temples, called ziggurats. The earliest temple, dated to the Ubaid period about 5570 BCE, consisted of a small room with what scholars have termed a cult niche and an offering table. After a break, there were several ever-larger temples built and rebuilt on this temple site throughout its history. Each of these later temples was built following the  classical, early Mesopotamian format of a  tripartite plan, with a buttressed faà §ade and a long central room with an altar. The Ziggurat of Enki—the one modern visitors can see at Eridu—was built 3,000 years after the citys founding. Recent excavations have also found evidence of several Ubaid-period pottery works, with huge scatters of potsherds and kiln wasters. Genesis Myth of Eridu The Genesis Myth of Eridu is an ancient Sumerian text written around 1600 BCE, and it contains a version of the flood story used in Gilgamesh and later the Old Testament of the Bible. Sources for the Eridu myth include a Sumerian inscription on a clay tablet from Nippur (also dated about 1600 BCE), another Sumerian fragment from Ur (about the same date) and a bilingual fragment in Sumerian and Akkadian from Ashurbanipals library in Nineveh, about 600 BCE. The first part of the Eridu origin myth describes how the mother goddess Nintur called to her nomadic children and recommended they stop wandering, build cities and temples, and live under the rule of kings. The second part lists Eridu as the very first city, where the kings Alulim and Alagar ruled for nearly 50,000 years (well, it is a myth, after all). The most famous part of the Eridu myth describes a great flood, which was caused by the god Enlil. Enlil became annoyed at the clamor of human cities and decided to quiet down the planet by wiping the cities out. Nintur warned the king of Eridu, Ziusudra, and recommended he build a boat and save himself and a pair of each living being in order to save the planet. This myth has clear connections to other regional myths such as Noah and his ark in the Old Testament and the Nuh story in the Koran, and the origin myth of Eridu is the likely basis for both of these stories. End of Eridus Power Eridu was politically significant even late in its occupancy, during the Neo-Babylonian period (625–539 BCE). Located in Sealand, the large marshland home to the Chaldean Bit Yakin tribe, Eridu was supposed to be the home of the Neobabylonian ruling family. Its strategic location on the Persian gulf and its power trade and commercial connections maintained Eridus power until the consolidation of the Neo-Babylonian elite in Uruk, in the 6th century BCE. Archaeology at Eridu Tell Abu Shahrain was first excavated in 1854 by J.G Taylor, the British vice-consul at Basra. British archaeologist Reginald Campbell Thompson excavated there at the end of World War I in 1918 and H.R. Hall followed up Campbell Thompsons research in 1919. The most extensive excavations were completed in two seasons between 1946–1948 by Iraqi archaeologist Fouad Safar  and his British colleague Seton Lloyd. Minor excavations and testing have occurred several times there since then.   Tell Abu Sharain was visited by a group of heritage scholars in June of 2008. At that time, researchers found little evidence of modern looting. Ongoing research continues in the region, despite the tumult of war, currently led by an Italian team. The Ahwar of Southern Iraq, also known as the Iraqi Wetlands, which includes Eridu, was inscribed on the World Heritage List in 2016. Sources Alhawi, Nagham A., Badir N. Albadran, and Jennifer R. Pournelle. The Archaeological Sites Along the Ancient Course of Euphrates River. American Scientific Research Journal for Engineering, Technology, and Sciences 29 (2017): 1–20. Print.Gordin, Shai. The Cult and Clergy of Ea in Babylon. Die Welt des Orients 46.2 (2016): 177–201. Print.Hritz, Carrie, et al. Mid-Holocene Dates for Organic-Rich Sediment, Palustrine Shell, and Charcoal from Southern Iraq. Radiocarbon 54.1 (2012): 65–79. Print.Jacobsen, Thorkild. The Eridu Genesis. Journal of Biblical Literature 100.4 (1981): 513–29. Print.Moore, A. M. T. Pottery Kiln Sites at Al Ubaid and Eridu. Iraq 64 (2002): 69–77. Print.Richardson, Seth. Early Mesopotamia: The Presumptive State. Past Present 215.1 (2012): 3–49. Print.

Wednesday, December 18, 2019

Master Harold and the boys - Inclusion in the Curriculum...

Master Harold and the boys - Inclusion in the Curriculum Essay In his masterpiece Master Harold and the boys, Athol Fugard has journeyed deep into sensitive issues including racism and growing up, without sacrificing the high technical standard that often distinguishes great theatre. The poignant and enlightening journey that is Fugards piece undoubtedly deserves inclusion in any English curriculum, with the works characterization, themes, conflicts and motifs all earning this distinction. With only three characters sharing dialogue and one of these playing a minor role, detailed characterization is a highlight of Master Harold and the boys. The major protagonist, Hally, is a white seventeen-year-old intended to be an†¦show more content†¦Thematically, Master Harold and the boys covers two sensitive and important issues, which are key to any education program. The first theme, which must be examined, is that of white superiority and racial segregation, instigated by the Apartheid system. Fugard, through the course of the play, makes it clear in subtle references that the white race is considered to be superior to the black in South African society. One such subtle reference is made when Hally says: Dont try to be clever, Sam. It doesnt suit you. (35). As the climax develops, Fugard begins to display this in more blatant dialogue, with lines such as Hes a white man and thats good enough for you (53), reflecting the prejudice and segregation that plagued society at that time. A further example of Fugards references to this issue of white supremacy is depicted when Sam attempts to convey to Hally the simple beauty of ballroom dancing, yet Hally dismisses it as mentally retarded (39) and the culture of a primitive black society (43). It is not until he puts aside this fa-ade provided by white ideology that he can grasp the true worth of Sams comments. The second major theme in the work is that of growing up, and doing this with the traps of society. Hally is a boy at the crossroads of childhood and manhood, and the opinions and ideals he learns at this point will likely shape the rest of his life. The society of white supremacyShow MoreRelatedTexts Fof Written Discourse7878 Words   |  32 Pages | |bring up | | | Try to use the majority of them while speaking of the main character of the essay. 8. Pick out school terms and words having to do with school-life. Comment on them. Education: Doing Bad and Feeling Good by Ch.  Krauthammer 9. A standardized math test was given to 13-year-olds in six countries last year. South KoreansRead MoreTexts Fof Written Discourse7893 Words   |  32 Pages | |bring up | | | Try to use the majority of them while speaking of the main character of the essay. 8. 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Tuesday, December 10, 2019

Technology and How It Has Improved Housekeeping Operations free essay sample

A Thesis Submitted By Lerone McDonald (ID#)-10T10553 In Partial Fulfillment of the Requirements for the Degree of Bachelor of Science In Tourism, Hospitality, Entertainment Management Excelsior Community College Date: February 28, 2013 According to â€Å"dictionary. reference. com† technology is the branch of knowledge that deals with the creation and use of technical means and their interrelation with life, society, and the environment, drawing upon such subjects as industrial arts, engineering, applied science, and pure science. Technology can also be referred to as the making, modification, usage, and knowledge of tools, machines, techniques, crafts, systems, and methods of organization, in order to solve a problem, improve a preexisting solution to a problem. Technology also refers to the collection of such tools, including machinery, modifications, arrangements and procedures. Technologies significantly affect human resources as well as other areas of the Hotel industry, more so the Housekeeping Department/area. Housekeeping is the act of cleaning the rooms and furnishings of rooms. It is one of the many duties included in the term Housekeeping. Some duties included in the Housekeeping Operations are, but not limited to: †¢Disposing of rubbish †¢Changing washing bed linens †¢Cleaning dirty surfaces/areas †¢Dusting and vacuuming †¢Removing leaves from rain gutters †¢Washing windows and sweeping doormats. The Housekeeping Operations Department is responsible for the cleaning and he upkeep of the Hotel’s guests’ areas, to ensure the areas look better, safer and easier for clients/guest to be accommodated. The housekeeping department plays a very important and vital role in the hotel industry, without such a department lime scale can build up on taps, mold grows in wet areas, bacterial action make the garbage disposal and toilet smell and cobwebs accumulate. Some items that are commonly found in the Housekeeping department are: †¢Vacuum Cleaners †¢Brooms †¢Mops and Sponges †¢Detergents †¢Disinfe ctants †¢Bleach etc. There are several technologies that have helped to enhance and make the housekeeping department more efficient. Information and communications technology (ICT), is often used as an extended synonym for information technology (IT), but is a more specific term that stresses the role of unified communications and the integration of telecommunications (telephone lines and wireless signals), computers as well as necessary enterprise software, middleware, storage, and audio-visual systems, which enable users to access, store, transmit, and manipulate information. This speaks to the many different types of equipment/infrastructure that can be found embedded within the hotel industry to make work in the Housekeeping Department/area more effective and efficient. Some of these are, but not limited to: †¢PA System †¢Pagers/fax †¢Intercom †¢Inventory Management System †¢Intranet/internet/computers and †¢Biometric System Innovations in the communication system such as the use of the intercom system which is much like the Private Branch Exchange (PBX) makes it easier for the front desk to contact the housekeeping department for any request. Using one line for multiple telephones, you only need to dial a phone number that only requires three-digits or four which is assigned to every department of the hotel. The use of the desktop is very common in the current generation of hotel services. In contrast to the previous hotels, they used manual handwriting, and that also entails a lot of papers that could possible take up a lot of work space. With the use of the computer hardware system, which includes, the keyboard, the monitor, the mouse, and certain pre-installed application into the computer, paperwork and writing may not necessary. There is also software known as the Navis Housekeeping Management system which is used by the housekeeping department to properly monitor room statuses and cleaning of rooms. Once rooms have be cleaned, the information is entered into the Navis Housekeeping Management System which will allow easy access by housekeeping and the front desk department, by doing this both departments are able to know the rooms that are available and also their status. These kinds of hardware also help in the strict monitoring of guests reservation which the housekeeping department have access to so that they will be aware of the amount of guests that have made reservations. This information is vital as it allows the housekeeping department to prepare the rooms beforehand and also to ensure that enough rooms are available to meet the demands. This type of technology also assists with scheduling of housekeeping staff and also to ensure par stock amounts are up to date. Green Technology speaks to the environmental technology (envirotech), clean technology (cleantech) is the application of one or more of environmental science, green chemistry, environmental monitoring and electronic devices to monitor, model and conserve the natural environment and resources, and to curb the negative impacts of human involvement on the environment depletion. Green Technology is also used to describe sustainable energy generation technologies such as photovoltaic’s, wind turbines, bioreactors and solar systems. Sustainable development is the core of environmental technologies. The term environmental technology is also used to describe a class of electronic devices that can promote sustainable management of resources. Green technology is being introduced in all sectors of production and more so in companies and the hotel industry is one such sector. Green technology not only benefits the hotel but it also helps the guest to appreciate the hotel and its environs more. Below are a few direct quotes from which were taken from ecomall. om about different green technology that are being instituted at some hotels. 1. Every morning at our front desk you will hear our guest’s remark in wonder over how well they slept last night, general manager Natalie Marquis says. I believe one reason we get this strong positive feedback is because we stopped using chemical pesticides 20 years ago. Our rooms are ecologically fresh, which allows the human body to relax, enabling our guests to experience a be tter sleep than in other hotels that use pesticides and toxic cleaning chemicals, or even in the guests own homes. 2. Patricia Griffin, president of the Green Hotel Association. She started the association 15 years ago after visiting Europe and learning how hotel quests respond positively to requests for non-daily sheet and towel cycling as a way to save energy and water, and reduce the use of cleaning products. Today you will find her associations desk cards in hotel rooms across America, suggesting to guests that they help the environment by not requesting daily towel and bed-linen cleaning. Various types of technologies are being implemented so as to assist a hotel to become more eco-friendly, one such technology which was developed is the first environmentally smart hotel, yes! Smart Hotel! †¢The Sheraton Rittenhouse is setting a precedent, and is part of an industry that is keen on cleaning for health, and for the environment. The hotel uses 100 percent organic cotton bed-sheets, chemical-free laundry cycles, energy-efficient light bulbs, and palm trees in the lobby with a superb oxygenation rate. Also the lobby’s reception desk is made from recycled soda bottles. A source from the Hotel’s housekeeping operations department also disclosed that all cleaning chemicals are all non-toxic, water-based, hypoallergenic and biodegradable. â€Å"Green-cleaning products also lead to lower regulatory costs, because managers have fewer toxic chemicals to track and fewer chemical-related injuries† added our source. Global Trends in housekeeping speaks to various activities and planned implementations. There are many different trends that are emerging not just within the hotel industry but specifically the housekeeping department. A few trends within the housekeeping department have been identified and are illustrated below. 1. PureRooms- a new company from the US introduced the group to allergy friendly rooms. PureRooms prepare and treat guest rooms; the process removes up to 99% of pollutants from the air, to let your guests breathe easy. It also protects from irritants such as mould, viruses, bacteria, pollen, and yeast to eliminating odours at the source and leaving the room smelling fresh. Rooms treated by PureRooms can be sold with a surcharge. The treatments include; all air conditioning units cleaned and treated with the installation of tea tree oil in the drip pan of the a/c unit, all surfaces in the room treated with PURE clean solution, high ozone shock treatment, PURE shield bacteria barrier, installation in every room of the electronic air purifier and allergy friendly bed encasements. 2. Inner Scents- an Australian invention of guest products that have an aromatherapy component to their manufacture. Ironing board covers which waft with subtle smells of herbs are a part of this company’s line of products along with other products such as pillow inserts. 3. Optii Solutions- introduced a new Housekeeping software system Optii Keeper, which revolutionizes the way housekeeping operates. This is the worlds first automated, intelligent housekeeping solution for hotels developed by Hoteliers for Hoteliers and with Housekeepers for Housekeepers in conjunction with Intercontinental Hotel Group. Optii Keeper has proven to save up to 20% of housekeeping payroll costs and up to 40% of Supervisor time. It eliminates 80% of phone calls between front office and housekeeping departments and creates a motivating environment by fairly spreading workloads among team members (http://www. optiisolutions. com/en/index. php? id=1, 2012). This helps to improve quality and staff morale and the system saves at least two hours every morning by automating the room allocation process at the push of a button. The housekeeping management team can see in real time if the housekeeping teams are ahead of schedule, on time or behind schedule and the system virtually eliminates the current expense of overstaffing or understaffing by forecasting staffing needs. Conclusion Modern technology is a driving force behind the overall development and sustainability of many sectors and the tourism sector is one such, which has benefited immensely from the advancement in technology, more specifically the housekeeping operations of hotels. Information and Communications Technology (ICT) is one such advancement in technology which has positively impacted the housekeeping department. Technology has also helped to better manage the housekeeping departments more effectively and efficiently. Green technology is another element that has greatly impacted the operations of the housekeeping department through programs such as eco-friendly rooms and smart hotels. Advancement in Green technology has helped the housekeeping department manage its resources better. With more and more hotels adopting Green technology this sees them becoming more environmentally friendly. Global trends also impacts on the operations of the housekeeping department, as new technologies have and are being developed to improve the overall efficiency of housekeeping operations. Trends such as new and improved technologies that foster effective communication between housekeeping and all other departments, advanced equipment such as washers that do everything from dispensing of cleaning agents in correct amounts and the correct type of linen, are just a few global trends which have emerged within the housekeeping department. In concluding, the housekeeping department has been impacted by technology in many ways. The advancements in technology have allowed the housekeeping to be more efficient and effective in performing its functions to the highest level. References Books and Printed Document: Brewer, P. et al. (2008). Current and Future Use in the Hospitality Industry. Bunduhn, R. (2010). Hotel Industry Urged to get Technology Up to Speed. The National Gretzel, U. et al. (2010). Information and Communication Technologies in Tourism 2010. SpringerWienNewYork. Ferdinand Berger SohneGesellschaftm. b. H. , 3580 Horn, Austria Internet sources: (n. d. ). Retrieved from http://www. entrepreneur. com/article/201838 (n. d. ). Retrieved from http://www. ecomall. com/greenshopping/1greencleaning. htm

Tuesday, December 3, 2019

The Great Gatsby Essays (891 words) - The Great Gatsby,

The Great Gatsby In his novel The Great Gatsby, author F. Scott Fitzgerald had the main character Nick Carroway stand out as being overall, a decent person. Nick stands out especially when being compared to the other characters in the story. It is Nicks honesty with himself and toward others, his morality, and his unbiased, slow to judge qualities that make him the novels best character. The chain of events that occur in the story begin with Nick meeting Jordan Baker at Gatsbys party. It was this meeting that causes Nick to mention the topic of honesty. Nick learns about Jordans cheating in a golf tournament, and he realizes how dishonest Jordan really is. She was incredibly dishonest, (Page 58) Nick said, adding, Dishonesty in a woman is a thing that you can never blame deeply. (Page 59) Jordan seemed to contrast her own dishonesty with Nicks honesty. On the night of the party, Jordan leads Nick to say, Every one suspects himself of at least one of the cardinal virtues, and this is mine: I am one of the few honest people I have ever known. (Page 60) He supports his words with his actions as a narrator, as well as his role as a character in the story. As the narrator, he was honest with himself, one example being Nick admitting to himself that Jordan was not only dishonest, but selfish and cynical as well, but he loved her regardlessly. As the novels main character, he was the only one that did not feel the need to mislead other people. All of the other characters would use an impressive, unreal facade in order to attract people and make a good first impression. For example, Daisy acted completely different around company from when she was with Tom. However, this happened while Nick would always let his honest, true character show through the entire time. Nick also seemed to be The Great Gatsbys only uncorrupted, unmaterialistic character. Every other character, including Gatsby himself, seemed to think that money could buy happiness. Gatsbys though process is a prime example of that: he thought that he could win over Daisy by impressing her with his extravagant parties. The fact is, Daisy, being materialistic herself, probably would have been won over, had she not been already married to a rich man. That materialism is what leads to the characters corruption. Gatsby was so materialistic that his morality was completely lost he was led to break the law, gambling and bootlegging, in order to satisfy his materialism. Nick however, went unaffected by materialism. Nick was moral, and had more values; he valued hard work. After all, the reason he moved to the East was in search of work as a bond salesman. When Gatsby asked Nick if he was interested in side money, which Nick believed was gained by illegal means, he refused because it would have been immoral. Also, as stated earlier, Nick did not feel the need to impress other people with what he owned, or with a high-culture personality. Because Nick was not materialistic like the other characters, he remained uncorrupted, and his morality was not lost in search of money and power. Finally, Nick was unbiased and slow to judge, making him the most reasonable and intelligent character, and showing that he is not naive like the others. Nick tells about his fathers advice to him, Whenever you feel like criticizing someone, just remember that all the people in this world havent had all of the advantages youve had. (Page 1) Nick then says, In consequence, Im inclined to reserve all judgments, a habit that has opened up man curious natures to me, and also made me the victim of not a few veteran bores. (Page 1) One example that supports his words is just before Nick met Gatsby, when he heard rumors about Gatsbys past. Jordans friend Lucille said, Somebody told me that thought he killed a man once. (Page 44) Lucille followed that statement with, Its more that he was a German spy during the war. (Page 44) The Gatsby rumors continued from there. However, Nick went unaffected by what he had heard if he believed it, he

Wednesday, November 27, 2019

early marriage Essays

early marriage Essays early marriage Essay early marriage Essay TOPICS THESIS STATEMENT POINTS REFERENCES Baby dumping Title : Many cases about dumping babies. The number of baby dumping cases has become serious issue and it has become one of the main topics to be discussed. This baby dumping issue always related to youth nowadays. we must know this situation happen because people or society lack of education, exposed to social life and uncomfortable situation to their family. 1st point : People or society lack of education. 1st supporting details: For youth, they need to be educating at school. They must get formal education at chool. While, at home they are getting informal education about the negative effect of baby dumping informally from their parents. As a Muslim, they need to aware that baby dumping is forbidden. They need to think it wills worth them nothing. 2nd points : Exposed to social life. 2nd supporting details: Youth nowadays is more social than before. Before this, parents control all their children activities including their children social life but nowadays parents are different, they trust their children can manage their life wisely. Parents should care bout their children activities and friends. Parents must know what their children doing and with whom their children are friend with. 3rd points : Uncomfortable situation to their family. 3rd supporting details : people will always think badly about people that have done wrong doing such as baby dumping. Their family will face all the critics from society. Society will lose respect to the family involved and , they may feel shame having giving birth outside of marriage. It makes their family feel very embarrassed to face the society. Author(s) : missmasgold, Title : BABY DUMPING COME MORE SERIOUS ISSUES NOWADAYS Date of publication : JANUARY 2011 URL : studymode. com/essays/Cause-And-Effect-Of-Baby- Road accident Title : Causes, consequences and prevent. Road accidents also called traffic collision are caused by humans when they overlook laid down rules and regulations governing the use of roads. There are three causes of road accident that are individuals neglect or refuse to follow road signs and regulations, over speeding, and alcohol taken. 1st point : individuals neglect or refuse to follow road signs and regulations. t supporting detail : some drivers to understand or obey road signs. By understanding simple road signs like when the light shows red light means stop green light means it is safe to go. When you reach intersections, bumps or hills, following the appropriate road rules will save lives. One of the fundamental responsibility of a good driver or would be driver is to learn the many road signs that will guide him or her i n the course of driving. studying road signs is a must for any who wish to become not Just an expert but also a responsible driver. oad signs play ignificant roles and must never be neglected. 2nd point : Over speeding. 2nd supporting details : One of the major causes is over speeding which accounts for one of the many causes of road accidents daily. This happen when drivers deliberately drive above the regulated speed limits either to showoff, meet deadlines or Just for fun they thus put [their life and the lives] of many other road users at risk. By exceeding the regulated speed limit, one is risking an accident. 3rd point : Alcohol taken. It is advised that individuals who have taken alcohol or have alcohol in their system hould never take the risk of driving because doing so would result in putting their big influence on your driving ability. It is fatal to drive under the influence of alcohol. A small quantity of alcohol is enough to make one lose control especially when you are behind the wheels. Since they say prevention is better than cure, it is pertinent to adhere to this regulation in order to avert road accidents and the loss of human lives. Author(s) :Toshiba Semiconductors Title : Causes of road accident. Date of publication : 28 March 2013 1st point :

Saturday, November 23, 2019

Team Communication

Team Communication Free Online Research Papers As companies find that sharing ideas creates a more productive work environment, they are encouraging their employees to work as a team. Effective communication is a key element to build among team members. Once a team is formed, communication processes are integrated. The team becomes familiar with each other’s actions and collectively uses these actions to their advantage. Past experiences are discussed and the knowledge of each member’s strength and weaknesses begins to develop. The strengths and weaknesses that have been identified can help the team to learn from each other and grow together. This will create a positive atmosphere in which individuals can feel more comfortable to share their ideas with their team. Conflicts will arise from time to time. They occur for different reasons such as an influence from another team member. For example, an individual may try to persuade the leader into going along with a suggestion that he/she has made. The member continues to bargain with the leader until the leader can reach a solution to compromise. Other members may not be satisfied with the new change. Problem solving begins among the group to try to overcome any obstacles. The group must discuss the conflicts and try to empathize with the current situation in order to resolve it efficiently. Depending on the obstacle, a tremendous amount of understanding may be required. Often times, people pass judgment too quickly. This tends to happen because the team is still in the process of developing and trust has not yet been fully established. Lack of communication will occur when an individual feels that they can not put their trust into another team member. They are no longer willing to share their ideas. They also become afraid to disagree with others. A team project will only be successful if the team is open to considering all ideas that have been given. After decisions have been made, they must reach a consensus as a team. Effective communication is extremely important when working as a team. A strong bond is formed. Once a relationship has been established, the results are endless. Research Papers on Team CommunicationThe Project Managment Office SystemResearch Process Part OneThe Hockey GameMarketing of Lifeboy Soap A Unilever ProductIncorporating Risk and Uncertainty Factor in CapitalHip-Hop is ArtThree Concepts of PsychodynamicBionic Assembly System: A New Concept of SelfOpen Architechture a white paperInfluences of Socio-Economic Status of Married Males

Thursday, November 21, 2019

Public finance Essay Example | Topics and Well Written Essays - 2750 words

Public finance - Essay Example ng maximum output from its resources, whereas, parreto efficiency occurs where it is impossible to make one better off without making at least one worse off. The efficiency in the public sector is distorted by market failures. Market failures are those situations where conditions necessary to achieve the market efficient solution fail to exist or are repudiated somehow. Some the examples of market failures include the existence of public goods and externalities, imperfect competition, incomplete information, uncertainty and many more. When market fails in the public sector, inefficiencies are at its peak and intervention from a vast external force is much needed, this is the part where government intervenes in the market. The intervention of the government involves the four branches known as the Musgrave’s 4 branches which are; allocation branch, distributional branch, stabilization branch and regulatory branch. First, the allocation branch is activated when one of the following four principles are violated; a lucid system of property rights, complete information to buyers and sellers, excludable principle and rivalry in consumption. So for commodities where property rights cannot be assigned to a single individual, these common property resources fail the market due to the problem called tragedy of the commons, as these goods are for free and individuals’ tend to over use them. This over usage of the goods would mean rapid deterioration of the goods and that less of the goods would be available to others. This is a violation of the principle of having a clear system of property rights. The allocation branch corrects this inefficiency by communally owning the property rights rather than rights being privately owned and this means for each resource government allocates the right to use that resource. In addition, inefficiency also arises from pure public goods that are non-excludable and non-rival in consumption. In the case of non-excludable you cannot

Wednesday, November 20, 2019

Case study Netflix Example | Topics and Well Written Essays - 500 words

Netflix - Case Study Example So the buyers force is rather neutral for Netflix. As Netflix provides home entertainment solution, the number of substitutes available to the customers is very large, starting from alternative sources of movie rentals and ending reading books or playing games instead. So the substitutes force is rather negative for Netflix. The threat of new entrants is quite strong since, with the development of new technologies, more and more companies are moving online. In addition, the Netlix’ industry is not too expensive to enter. Furthermore, the competition is already rather strong. So, in general the five-forces analysis leads to the conclusion that the competiti8ve forces confronting Netflix in the DVD rental marketplace are, in most cases, strong. 2. How is the online movie rental business changing? What are the underlying forces that are driving industry change and are their impacts favorable or unfavorable in term of their impact on competitive intensity and future industry profi tability? The online movie rental business changing due to the appearance of new technologies that allow for different ways of movie distribution. Technological advancements, therefore, are the underlying forces that are driving industry change – more and more people have access to the Internet, and more companies use new technologies to distribute their goods or services.

Sunday, November 17, 2019

Goethe’s Faust Essay Example for Free

Goethe’s Faust Essay Scene vii of Faust ii act v takes place in a steep, rocky side of an unspecified mountain. The scene is dominated by female characters and takes place on earth. It starts with a chorus of nature spirits, in which the nature is describes the mutually interdependent processes taking place. The idyllic conditions described by the chorus of nature are the celebration of processes like plant and animal life, earth and water. Then enter the four anchorite fathers, who seem to represent progressively increasing degrees of spiritual attainment. First there is Pater Ecstaticus who is hovering up and down in the air. Then there is Pater Profundus who apparently lives in the depth of the earth. He marvels at the creative processes of nature and describes lightning, trees which strive to reach heaven and water flowing from heaven to earth. His heart is however is not at peace and he asks for a divine illumination from the Lord â€Å"Oh, God! Calm my thoughts, pacify us/ And bring light to my needy heart! † The third father is Pater Seraphicus. He lives in the middle regions, (probably between the air and earth). He invites the spirits of young boys who died at birth and had not thus experienced earthly life to come and experience the world through his body. Then a group of angels pass by carrying the soul of Faust and relate why they rescued Faust’s soul. We learn that Faust soul was saved because he struggled so much in developing his projects (â€Å"Whoever strives, in his endeavor, we can rescue from the devil. †). In this instance we are also told of the other reason why Faust’s soul was saved which is that Gretchen was interceding for him to Mother of God. The Younger Angels say of how they distracted the Mephistopheles by using roses of holy love. The More Perfect Angels also say that even though the heart of Faust has â€Å"escaped the flames† it is still impure and that the bond between the soul and body is left for â€Å"Eternal Love† to unwind. The angels then take Faust’s soul to the blessed boys above who â€Å"Joyfully receive Him as a chrysalis† after all the ‘threads that surround him’ disappear since ‘divine love has found him. ’ Then we meet the fourth anchorite father, Doctor Marianus who resides in ‘the purest cell’. When he sees â€Å"womanly shapes† floating around he starts praising Mater Gloriosa and together with the choir of penitent women, Magna Peccatrix, (the woman who anointed Jesus’ feet), the Samaritan woman who met Christ at the well and Mary of Egypt together plead to Mater Gloriosa not to begrudge the true soul of Gretchen. They plead that she transgressed without knowledge of her fall. The Gretchen herself goes to Mater Gloriosa and pleads on behalf of Faust asking Mater Gloriosa to allow her, Gretchen, to teach him the new ways there since he is still blinded by the bright light. She says that Faust is a completely new person having â€Å"thrown off every bond/ Of his old earthbound integument,† The scene ends when Mater Gloriosa accepts Faust’s soul and beckons Gretchen and all the others to follow her into the higher sphere. This scene takes place by the Aegean Sea where the Sirens are addressing the Moon. The Nereids and Tritons are also swimming around and even swim to the Greek mythological island of Samothrace, ‘the domain of the mighty Cabiri’ in an effort to show that they are more than fish. Meanwhile, Thales and Homunculus have gone to visit the sea god, Nereus for advice on how Homunculus can be reborn completely. Thale tells Homunculus that though Nereus is stubborn and a grumbler, people respect him because of his wisdom. They then meet Nereus, who is angry and wants to send them away, he tells them of how men can never heed advice and tells them of how Paris laughed at him when he told him of the future he saw, he also tell them of how he warned Ulysses of ‘Cyclops’ horrors and of Circes wiles’ but the advice brought Ulysses no gain. He tells them finally to go to Proteus, the shape changer since he is waiting for Dorides and Galatea. Nereids and Triton arrive then carrying Cabiri in a turtle-shell and Thales and Homunculus watch the procession. Proteus, who is hovering near is so attracted by the light that that homunculus emits. He draws near and Thales asks for advice on Homunculus’ behalf. Proteus suggests that homunculus can repeat the human birth process by starting in the sea and then develop to a full being. They then all (Thales, Proteus and Homunculus) leave together to go and watch the sea festival. In the procession, the Telchines, the nine dog-headed Children of the Sea, pass by and boast that they were the first to shape gods in the image of man. Galatea finally arrives and Nereus, the Sirens and Thales comment on the doves of Paphos which accompany Galatea. Galatea comes closer to her father. And in the process Homunculus drawn near and smashes the glass that holds him at the feet of Galatea and all marvels as the light of Homunculus mixes with the waves in a symbolic marriage with the sea. Analysis of the acts In both these two acts there is a strong reference to the female presence. The female presence in act v is represented by Mater Glorioso, Gretchen, Choir of Female Penitents, Magna Peccatrix, The Woman of Samaria, Mary of Egypt and the female forms that hover in the sky which Dr. Marianus. The strong women influence in this act, as in the rest of the drama, shows the empathetic face of women. The three repentant women plead for Gretchen while Gretchen pleads for Faust. The women are a strong symbolism to life givers. Mater Glorioso gives Faust soul another life by uttering few words. In this act we also know that the soul Faust is received by the young boys in a ‘pupal’ stage. This is so like Homunculus, who is a half being and only survives in a bottle. The rebirth of Homunculus takes place when he joins with the Galatea in a sea wedding. This is what completes Homunculus. Faust soul is also completed by the love of Gretchen. It is Gretchen’s love that finds him and is to lead him in the new place since ‘The new light still blinds him. ’ In act ii, there is also an overwhelming female presence. The sirens, Nereids and Tritons, Galatea, Dorides are all representative of female personalities. Generally this act is one in which the three, Homunculus, Faust and Mephistopheles are on a search of what completes them, which in the three cases happen to be the female personality. References Wolfgang, Johann von Goethe. Faust. Berlin: Bernhard Tauchnitz, 1867.

Friday, November 15, 2019

Virtual Against the Real :: Movies Technology Essays

Virtual Against the Real Two men stand on the rooftop. One man, dressed in a black suit and black tie, shoots a penetrating look at the other through his dark sunglasses. With a quick flick of his wrists, the man in the suit fires a handful of lethal bullets. Time slows down as the projectiles float towards their victim. The camera angle changes as the man acrobatically bends back to dodge the rippling bullets. Whoosh! The bullets fly by in normal speed as the man quickly gets back up. Neo, the man who almost tasted lead, straightens himself out before continuing to battle the agents of the virtual world. I sat back comfortably on my couch watching The Matrix (1999), thinking of the virtual versus the real. All the movies I saw recently, all the advertisements that covered the media, and almost anywhere I went, I noticed the use of computer graphics. Even the movie I was watching, The Matrix, was enhanced and completed with the aid of computerized special effects. In order to make a blockbuster hit, it seems as if computer graphics are essential. However, with computers readily available at their fingertips, a portion of the producers, artists, designers are beginning to use computer graphics not so much to enhance as to replace the real. Whenever computer technology is used to replace what is real, I fear there is a danger of losing aspects of a vital humanity. Nowadays, any top science fiction or action/adventure movie uses at least some bit of computerized special effects. I still remember being amazed at how real the tyrannosaurus rex looked in the blockbuster hit, Jurassic Park. I was amazed at the power and realism of the virtual dinosaur. Computer graphics, in some respect, are a necessity in today’s films. For example, in Tom Hank’s Cast Away (2000), all the island scenes were filmed on a mud-pile overlooking a parking lot. Michael A Hiltzik in â€Å"Digital Cinema Take 2† describes how almost all the shots with a sky or ocean were done with special effects. There are numerous examples where computer graphics enhanced the film, including the creation of fantasy worlds in Lord of the Rings (2001). What made these computer-enhanced movies so effective was that they relied almost entirely on live human actors. They had the beautifully depicted scenery, from the snowy mountains to the cozy village of the Hobbits, t hat were all generated by computer, but there is nothing better to portray human stories, stories that we can imagine ourselves in, than live actors.

Tuesday, November 12, 2019

American Gothic Literature Essay

American gothic literature became popular in the 19th century when writers started to captivate reader’s attention with stories of mystery and tragedy. This literary scheme was most effective due to it being able to compare real society in a more bizarre sense. In all great Gothic stories, the writer is proving a point on what society needs to realize. In Hawthorne’s â€Å"Young Goodman Brown† (553), Hawthorne shows the journey of a young man who is slowly being corrupted and robbed of his innocence. In this story, Hawthorne also uses symbolism to provide mystery and hint at the meaning of the story of society’s corruptness. Although, American gothic literature was one of the first types of popular American literature, the literature was influenced by earlier gothic writers. Who started to invent gothic literature, which was developed around 1800 in Europe. These earlier writers, such as Shelly who wrote Frankenstein and other stories of tragedy and horror, influenced the American gothic writers, such as Poe and Hawthorne, to write their own renditions of gothic literature, thus birthing American gothic literature. There are many different schemes which go into making a good work of gothic literature. First off the point of view, point of view is such a vital part to the story because the point of view helps provide mystery and foreshadowing which are both important to gothic literature. Gothic literature also interprets chaos in society mostly by exaggerating stories. In addition Gothic literature usually goes from good to bad giving the reader no dynamic character, and ultimately producing a tragedy, which creates the whirlpool where the protagonist is slowly sucked into by the antagonist. All these schemes are all important to gothic literature and are integrated with symbolism and foreshadowing, creating mystery and allowing the reader to think of the true meaning of the story. For example in Poe’s â€Å"The Fall of the House of Usher†, (149) the story is on a drastic down fall from the beginning, when the protagonist Roderick Usher, calls his friend to come over while he is sick. Roderick already starting off the story as a little mentally ill slowly starts to become more insane. Roderick is affected by his gloomy, near destroyed house and his marriage with his own sister, which creates love and tragedy. The true climax happens towards the end when Roderick buries his sister alive purposely to avoid his marriage. His actions then resulted in the death of himself, and the fall of the house, which Poe uses to show the fall of the Usher family, thus providing the reader with a whirlpool effect, no character growth, and ultimately chaos. This form of gothic literature was not only popular in the 19th century though. American gothic literature began to grow and is still loved by many readers today. These early writers inspired new writers such as Stephen King and many others to create their own works of gothic. In fact, many horror films provide the same schemes that these earlier writers provided. Providing the reader or viewer the same mystery and chaos Poe provided earlier on. In conclusion American gothic literature is a prolific form which captivates many people’s attention with its view on society. With the usage of different forms of symbolism and other literary schemes enhancing the readers experience. This form of literature has been so effective, that American gothic literature still exists today, and still has the same effect it used to. Now even more so in films the type of literature truly has a way of captivating the reader’s attention by providing such a suspenseful experience.

Sunday, November 10, 2019

Colgate Pricing Strategy

In a highly competitive oral care market, Colgate holds its’ own, and maintains a category leadership position. The company's strategies to category growth are accomplished by long-term, joint planning with retailers; understanding consumers and how they shop; and employing integrated marketing to demonstrate the benefits of new products. The company has long been on the voyage to establish the best brush possible, and in doing so, has developed a number of impeccable products along the way. The introduction of the Wisp portable mini-brush, which was voted 2010 Product of the Year and marketed through online video and social media, increased Colgate's market share of the U. S. manual toothbrushes to a record 32. 2% last year. In the toothpaste segment, Colgate took the leadership position with 36. 2%. Earlier this year, Colgate introduced Wisp Plus Whitening with over 15 million impressions in the second quarter. Articles in Fitness and InStyle magazines and mentions on â€Å"The View† television program and numerous blogs further promoted awareness of the product, as did sampling at colleges and conducting a Facebook fan drive. In keeping up with consumer trends, Colgate began to focus on features, comfort and professional recommendations. Consumers first purchased toothbrushes without much knowledge or information concerning the product’s benefits. As new product development increased, and consumers became better informed about the benefits of toothbrushes, they began to focus their interest not only on cavity prevention, but also on the health of their gums, their oral hygiene, and their cosmetic appearance. Because consumer interest and toothbrush purchases began to increase, advertising and promotion also began to increase, which lead to the development and addition of the super-premium product class (McCarthy, 2002). Consumers began to purchase toothbrushes based on the specific benefits each toothbrush and company had to offer. One study identified 46% of adults as being therapeutic brushers – that is, brushers acting primarily to avoid cavaties and other problems with oral care (Pauszek, 2009). In reaction, Colgate developed the new Prescision toothbrush. CP tracked consumers brushing movements and how they affected plaque removal, thereby developing a brush with a varation of bristle lengths to thoroughly clean hard to reach areas (Younger, 2002). Production began in 1989 when the company put together a research team whose purpose was aimed at testing the design of the toothbrush, how the company would market the product, and how the company would gain a competitive advantage over others. Colgate-Palmolive’s mission was to â€Å"develop a superior, technical, plaque-removing device† (Laidler, 2003). The research team tested and experimented with the toothbrush for eighteen months by the usage of â€Å"dental professional focus groups and product usage tests. † This led to the introduction stage of the product life cycle, with the â€Å"launching† of the Precision toothbrush to the oral health care market in 1993 (Laidler, 2003). Colgate-Palmolive considered many different names, which included, â€Å"Colgate System III, Colgate Advantage, Colgate 1. 2. 3, Colgate Contour, Colgate Sensation, and Colgate Probe† (Laidler, 2003). Colgate-Palmolive decided upon the name Precision, because they did not want a name that could lead customers to associate the new toothbrush with their already existing toothbrush, Colgate Plus. The price budget for promotion was set at 14. 4 million dollars. The company’s promotion plan was to â€Å"induce trial† (Laidler, 2003). Colgate Palmolive planned to promote the Precision toothbrush by offering a free five-ounce tube of toothpaste or a fifty percent off coupon that could be put towards any other size of toothpaste to every consumer who purchased a Precision toothbrush, and by offering $. 0 off coupons (Younger, 2002). The position of the Precision toothbrush could be niche or mainstream (Colgate Palmolive, 2009). The focus of niche positioning would be placed on consumers who are concerned about the prevention of gum diseases. There would be many positive benefits to the company if Colgate-Palmolive were to position the Precision toothbrush as a niche product. These benefits would include one, by targeting the segment of consumers who are worried about gum disease; Colgate-Palmolive would be able to charge premium prices (Colgate Palmolive, 2009). Two, Colgate-Palmolive would be able to differentiate the Precision toothbrush from other toothbrushes, because of Precision’s technological superiority over the other toothbrushes already on the market. In contrast, mainstream positioning would place emphasis on the Precision toothbrush as being the most appealing and effective toothbrush available on the market. The advantages of using mainstream positioning for the Precision toothbrush would be that most retail stores are under a mainstream position rather than a niche position. In addition, in the super-premium category, the Precision toothbrush would be the most superior product (Younger, 2002). By positioning the toothbrush as a mainstream product, it would in return increase name recognition for Colgate. Negative advantages of using mainstream positioning for the Precision toothbrush are that although the toothbrush would be superior to the other super-premium toothbrushes, the prices for the Precision and other brushes would be equal. Equal prices would then lead to increased competition, which in return could cause prices to go up. A second disadvantage could also lead to the cannibalization of Colgate-Palmolive’s other super-premium toothbrush, the Colgate Plus. By producing a superior toothbrush, that offers more qualities than the other toothbrushes available on the market, at or around the same price as the competition, consumers will hopefully want to purchase the Precision toothbrush over the others. There will be more qualities offered at no extra charge. The price of the toothbrush if positioned as a mainstream product will have to be equal to the prices of the other toothbrushes already available on the market. If the Precision toothbrush is profitable and there is a high percentage of consumer demand, then Colgate-Palmolive might want to consider increasing the price of the toothbrush by a small margin. The price of a product says something about the quality. Even though the quality of the Precision toothbrush will be significantly higher than other leading toothbrushes, the price of the toothbrush will be determined by the prices of the other toothbrushes already in the market (McCarthy, 2002). This pricing strategy is a result of positioning the toothbrush as a mainstream product rather than a niche product.

Friday, November 8, 2019

Lee Campbell Flight 811 Investigation Essay Example

Lee Campbell Flight 811 Investigation Essay Example Lee Campbell Flight 811 Investigation Paper Lee Campbell Flight 811 Investigation Paper Essay Topic: Flight Lee Campbell Flight 811 Investigation Anthony Vallido Aviation Safety 409 ? Abstract United Airlines Flight 811 left Honolulu bound for Auckland, New Zealand on February 24, 1989. A few minutes in the flight the cargo doors blew out and because of the decompression, nine passengers were immediately sucked out of the plane. The debris from the cargo door damaged the planes Number 3 and 4 engines. Captain David Cronin prepared for an emergency landing. The parents of one of the fatalities, Lee Campbell, investigated the accident because they want to know what caused the cargo door to open in midair. Kevin and Susan Campbell were very persistent and relentless in their fight to prove that the cause of the cargo door opening is a malfunction in the electrical system of the locking mechanism. It would take them a few years and spend their own money just to prove their theory and prevent future accidents from happening. Their persistence paid off when the NTSB finally issued a report stating what the Campbell’s have been campaigning all along. ? Introduction On February 24, 1989, United Airlines Flight 811 took off from Honolulu bound for New Zealand. The flight carried 337 passengers, 3 flight crew and 15 flight attendants. The pilots were Captain David Cronin, First Officer Al Slader and Flight Engineer Mark Thomas. After the plane has been in the air for16 minutes, the passengers heard a grinding sound followed by a loud thud which shook the aircraft. A few seconds later the cargo door blew out and the passengers right beside it were immediately ejected out of the airplane. One of the passengers was Lee Campbell. Engines number 3 and 4 were severely damaged from the debris that came from the cargo door that blew off. The debris also damaged the planes right wing LED (Leading Edge Devices) and dented the horizontal stabilizers on that side. Captain Cronin ordered Flight Engineer Thomas to tell the crew to prepare for emergency landing, however he was not able to contact the crew. He then proceeded to go down to check what was happening. When he got down, he saw the extent of the damage to the aircraft. Immediately after leaving the cockpit, he saw that the skin was peeled off in some areas of the deck revealing the frames and stringers. As he went down to the lower deck, he saw the huge hole at the side of the plane and realized the magnitude of the damage. Thomas returned to the cockpit visibly shaken and reported the damage that he saw. At this point he suspected that it was probably a bomb and suggested that they not go over a speed of 250 knots. With limited information, Captain Cronin was able to land the plane without going off the runway. When the plane came to a halt, all passengers and crew were evacuated in 45 seconds. Some of the flight attendants suffered some injuries. The question here is what caused the cargo doors to open? Was it human error or was it electrical in nature? Investigation Lee Campbell was one of the casualties of Flight 811. He was returning home to New Zealand when the accident happened. His parents Kevin and Susan Campbell started an independent investigation from the NTSB. The initial investigation placed the blame on Brian Kitaoka, who at that time worked as a Ramp Serviceman for United Airlines. However, Kevin and Susan Campbell were not satisfied with this cause, which is human error, and continued to pursue their investigation. It took a long time for them to finish the investigation because they could not find the door of the plane. Without that door, they will not be able to check it for electrical errors. They eventually found the door 18 months later, 5km on the ocean floor. The Campbell’s embarked on a relentless personal investigation. Kevin said you can’t let the death of Lee be for nothing. Two months after the crash when the NTSB held preliminary hearings, the Campbell’s made sure they were there. They soon get frustrated because the NTSB will not complete their investigation for months. That is when they decided to take matters into their own hands. Kevin and Susan decided to get the documents from the NTSB during the hearing without permission. From these documents they found information that was not released to the public. There were reports that there disturbing problems with the forward cargo door going right back to its original design. Instead of a plug door that gets jammed into its frame as the aircraft pressure rises, Boeing opted for an outward opening door which allows for more cargo space but the door is not failsafe like the plug design so Boeing built was they thought was a fool proof locking mechanism. Boeing built in multiple redundancies to make sure the door is properly latched and does not open. They built it to a point where it is extremely improbable for the door to open. The Campbell’s discovered that the problem lies with the locking mechanism. To lock the cargo door on the 747, electric motors rotate C-shaped latches around pins in the door frame. A handle then moves L-shaped arms known as locking sectors over the top of the C-shaped latches to prevent them opening. But as early as 1975, problems were found with the locking sectors. Kevin Campbell, an experienced engineer, built a model to show the weakness of the Boeing design. Initially the locking mechanisms were made of aluminum and in 1975 they did not realize that it was not strong enough. The weakness of the aluminum drastically increased the risk of the door accidentally opening. With the aluminum locking sectors, if the C locks tried to backwind open electrically, it would push the locking sector out of the way. It was not doing what it was supposed to be designed for. For twenty years before the accident of Flight 811, 747’s have been flying with this crucial weakness. The Campbell’s wondered what is left to be revealed. They redoubled their efforts to uncover the full truth behind the accident that killed their son. They went to the US to talk to as many people as they can who was involved in the accident. They started at Seattle then went to Chicago all the way to Washington DC then on to San Diego. The Campbell’s soon found out that a shockingly similar incident to Flight 811 had given clear warning of the dangers of the cargo door. In 1987, two years before Flight 811 a Pan Am 747 had been climbing out of Heathrow when it failed to pressurize at 20,000 ft. The pilots had to turn back. When they got to Heathrow, they found out that the door had been hanging open an inch and a half at the bottom and all of the locks were open. When it got to the maintenance base they found that all the locking mechanisms were either bent or broken. Locking Mechanism Flaw Why had the C-latches turned and bent back the locking sectors? Boeing claimed that ground crew must have mishandled mechanism. But the Campbell’s investigation uncovered another vital clue as to why the C-latches had turned. A report by Pan Am engineers highlighted problems with the doors electrical system. It had a problem with the S2 master lock switch that should’ve turned off the power to the door when the outer handle was closed. This was an alarming finding. When the outer handle was closed the S2 master lock switch was meant to disconnect the power supply and stop the C-latch motors from turning. So could this have failed allowing the motors to open the door? To find out, Boeing asked the airlines to do a simple test. Close the outer handle then press the switch to open the door and see what happens. When they hit the switch, it actually worked. Boeing thought that it wouldn’t work but it did. There was power to the door locks with the outer handle closed and locks started to move and started to force the locking sectors out of the way. A few days later the airlines started calling saying that it was damaging their planes so Boeing stopped the test. This meant that on those aircrafts the S2 locking mechanism had failed and those aircrafts has the potential of having the same problem as Flight 811. It would just take a short circuit to open the doors in mid flight. The Campbell’s now became convinced that the accident on Flight 811 began with a failure of the S2 switch. Power remained on the C latch motors. All it took was a short circuit on the 20 year old wiring which had been found to be frayed on other aircraft to start the motors up. The aluminum locking sectors were too weak to stop the latches turning and the cargo door burst open. After a year of investigation the NTSB had a different version of the events. The Campbell’s were in for a shock. After waiting for a year, the Campbell’s expected the findings to match their theory on what happened. They assumed that the report will come out and that it would state that it was a malfunction but were surprised when it was reported that the door had been mishandled. For the Campbell’s, the NTSBs flawed explanation and failure to mention the electrical problems just wasn’t good enough. They went back to investigating the accident and soon found disturbing evidence of how it could and should have been prevented. Resolving the Problem After the Pan Am incident in 1987, it turned out that Boeing had issued a directive to the airlines on how to correct the weak aluminum locking sectors. The directive that came out was to replace the aluminum sectors with steel sectors that could not be bent. There were also going to be interim inspections to be performed until the steel sectors were installed. The fix was cheap and simple but getting it done was not. The actual cost for the modification and changing the locking sectors to steel was $2000 per aircraft but it will take 10 hours to do it and that is what made it expensive. The airline would lose money if they take the aircraft of service for 10hours which could translate into millions of dollars. The Campbell’s discovered that back in 1987, the FAA whose role was to enforce improvements had given the airlines 18 months to comply. United made no plans to install the steel locking sectors. Within a year, Lee Campbell and 8 others will die in an avoidable accident. So why were the airlines not forced to fix the problem sooner? If these large commercial airplanes are grounded it will be an economic disaster. What the airlines does is to lobby to the FAA to allow them to do the fixes over time when the airplanes are in for their normal maintenance. In that way they are not taken out of service. However, when they allow the airlines to fix it over time, the FAA is actually gambling with the lives of the passengers and crew who are flying on these airplanes. After the deaths on Flight 811, the FAA instantly shortened the deadline for fixing the cargo door from 18 months to just 30 days. The pressure of the Campbell’s campaign eventually began to pay off. The vital piece of evidence can prove them right, the cargo door which lay 2 km on the ocean floor. But as articles appeared in the American Press, the NTSB commissioned the US Navy to search for it. A hundred miles south of Honolulu, a deep submersible began to trawl the seabed. They recovered the door and the Campbell’s were notified of this. But before the Campbell’s can see it, the door was quickly transferred to Boeings plant in Seattle. The Campbell’s went in hot pursuit. When they got to Boeing, they would show the door to the Campbell’s which led them to believe that the crucial pieces were already sent to the NTSB. So once again they went to Washington DC. After 3 hours they finally got the pieces they needed from the NTSB and they told them that they were right that it was an electrical malfunction. They assured the Campbell’s that they will fix the airplanes so that the accident will never happen again. However, the Campbell’s were also informed that despite of the findings, the report will not be changed. Even with the evidence of an electrical malfunction in their hands, the NTSB refused to change their report. Then in June 1991 fate intervened. A four year old United 747 was in the airport when the C latch motor started up and the door opened itself. The Campbell’s said that there is no way that the NTSB can deny it any longer that it was an electrical malfunction. Conclusion Finally the NTSB issued a revised report that concurred with the Campbell’s version. In a press conference, the NTSB stated that there was inadvertent failure of either the switch or the wiring that caused an uncommanded opening of the door. The Campbell’s felt vindicated after the announcement and happy that they were right all along. They spent thousands of dollars of their own money in their campaign. They were never interested in the financial settlement for Lee’s death. But they did persuade United and Boeing to set up a university scholarship in his name. Susan Campbell said that she would not have been able to live with herself if she did not investigate the death of her son. The Campbell’s knew it was something they had to do and did not even discuss it. But despite long and public campaigns like that of the Campbell’s, critics fear that airline industry has not learned the lessons from Flight 811. The FAA has a dual role. One is to promote the aviation industry and the other is aviation safety and when they are put in a situation where they are between economics and safety, they tend to lean towards economics. Serious accidents caused by known defects continue to occur. In the 1990 known problems in aircraft de-icing systems led to crashes. At least 3 planes have had fatal fires due to known dangers of flammable insulation materials. In 1998, a fully laden 747 blew itself up over the Atlantic when known faults in the wiring ignited known hazards in the fuel tanks. Inevitably, experts are skeptical about the industries record of balancing profit against prevention. References McKarcher, S. (2004). Ual 811 20 years later. Airline Crew, Retrieved from airlinecrew. et/vbulletin/showthread. php? 209818-UAL-811-20-Years-Later Baehr, B. (2011). Victims parents absolve hawaii man of role in air disaster. Hawaii News Now, Retrieved from hawaiinewsnow. com/story/15002555/victims-parents-absolve-hawaii-man-of-role-in-air-disaster (n. d. ). United airlines flight 811. Wikipedia, Retrieved from http://en. wikipedia. org/wiki/United_Airlines_Flight_811 Bridgeman, S. (2009, February 27). Flight 811: The untold story. Sunday Star times. Retrieved from stuff. co. nz/sunday-star-times/features/1400976/Flight-811-the-untold-story

Tuesday, November 5, 2019

The Libyan Revolution

The Libyan Revolution The Libyan revolution began in February 2011 and ended in October 2011, lasting for 8 months and 6 days (Manhire 44). The revolution was a clash between Muamar Gadaffi’s forces and forces that wanted to overthrow his government. It was one of the many revolutions in the Middle East, which came to be included in the so-called Arab spring.Advertising We will write a custom essay sample on The Libyan Revolution specifically for you for only $16.05 $11/page Learn More The revolution started at Benghazi with protesters clashing with government forces loyal to Gaddafi (Manhire 45). Afterwards, the protests culminated into a nationwide rebellion that led to the formation of the National Transitional Council, a group that constituted forces opposed to Gadaffi’s rule. The main things that caused the Libyan revolution include violation of human rights, poor leadership and widespread corruption and poor development (Manhire 48). Since Gadaffi became the d efacto leader of Libya in 1969, Libyans never enjoyed justice and their rights were violated every day. For many years, Gadaffi’s poor leadership caused oppression and poverty in the lives of many Libyans (Manhire 49). His regime was highly corrupt, and he used public funds and resources to enrich himself. The revolution started when people became fed up and decided to liberate themselves from the tyrannical regime. Religion, politics, nationalism and economics played a critical role in the revolution. The main objective of the revolution was to save Libya from corruption and an oppressive regime. This can be attributed to politics and the people’s nationalism. Forces that sought to oust Gadaffi held liberal political views and wanted to liberate Libya from economic exploitation and corruption (Manhire 50). Religion was also a critical factor in the revolution. Religion was in support of the revolution because under Gadaffi’s rule, religion was under his control and had no impact in his government. In addition, there were debates regarding the role of Islam religion in the government of Libya, debates which Gadaffi ignored and trampled down. The revolution was mainly a clash between forces loyal to Gadaffi and forces that were against his rule and that sought to oust him from power (Manhire 54). In addition, it involved civilians who were divided into two groups: those who supported Gadaffi and those who did not support him. The forces opposed to Gadaffi’s rule formed a temporary governing body that they named the National Transitional Council.Advertising Looking for essay on asian? Let's see if we can help you! Get your first paper with 15% OFF Learn More The council was determined to oust Gadaffi from power and on February 2011, decided to freeze his assets and the assets of his close aids. In addition, they referred the case to the International Criminal Court for legal intervention. Gadaffi’s force s then declared a ceasefire but failed to honor their word. Rebel groups declined the government’s call to a ceasefire because it did not include the removal of Gadaffi from power. The social media played a significant role in the Libyan revolution. For example, people used the social media to get updates on the revolution. These updates included where protests were taking place, police activity and activities by the rebel groups. In addition, it aided in informing the world about the severity of the revolution (Manhire 59). It helped summon help from other countries. The Libyan revolution led to the ousting of Gadaffi’s government. The National Interim Council assumed temporary control of Libya, Muamar Gadaffi was killed and violence between opposing forces heightened. Many countries recognized the National Interim Council as the governing body and forces opposed to Gadaffi’s rule took control of many Libyan cities. As a result, many military members defected t o the opposing side and many government officials resigned from their positions (Manhire 61). The clashes between pro-Gadaffi and anti-Gadaffi forces led to the death of many civilians. The revolution was effective in ending the oppressive and corrupt regime of Gadaffi. However, it involved violence that led to many deaths and murders. Innocent people were killed and many were displaced. Manhire, Toby. The Arab Spring: Rebellion, Revolution and a New World Order. New York: Random House, 2012. Print.

Sunday, November 3, 2019

The effect of economic crisis to the marketing strategy of Volkswagen Literature review - 3

The effect of economic crisis to the marketing strategy of Volkswagen in Asian market. The case of Vietnam - Literature review Example In addition to that, the report will also provide some recommendation regarding how the company can deal with the issue. According to Dicken (2007), the automobile industry is adjudged to be one of the most globalised industrial sectors in the world. Similarly, in Vietnam automobile sector is a booming. The major automobile companies operating in the market of Vietnam are Daewoo, Daihatsu, Ford/Mazda, Daimler Benz, Hino Motors, Isuzu, Mekong, Mitsubishi, Nissan, Toyota, Truong Hai and Volkswagen (Ohno and Cuong, 2004). These companies manufacture car of different shapes, sizes, designs and categories (Sturgeon, 1998). According to reports, Truong Hai is the market leader in the automobile sector of Vietnam with a market share of 28.9 %. Next to Truong Hai, Toyota holds 27 % of the market share. The report also pointed out that the overall sales of cars in Vietnam fell by 2 % in the year 2011 thereby reflecting a falling demand of vehicles (ResearchAndMarkets, 2012). In addition to this, due to the Thai flooding the manufacturing process had been also disrupted. Apart from the natural calamities, one o f the major reasons of reducing demand of commercial cars in Vietnam is the global economic crisis. As a result, companies are forced to cut down their operating cost and create a balance between the net income and net cost. Similarly, in case of Volkswagen, the demand of their cars in Vietnam has also reduced substantially. Due to the reducing demand for their cars, the company also reduced the costs pertaining to various operations. Moreover, the global economic downturn also had a substantial impact in the marketing strategy of the company (Volkswagen: Annual Report, 2011). Now in order to uncover, how and in what ways the economic downturn has affected the company, a primary research has been carried out. The findings from the study are presented below. The first research question of the study is related to the

Friday, November 1, 2019

Monetary and Fiscal Policies on Recession Research Paper

Monetary and Fiscal Policies on Recession - Research Paper Example As a result, the rate of unemployment goes up reducing the purchasing power of consumers. Consecutively, money supply in the economy becomes significantly low (Navarro, 2009). Fiscal policy is used by governments to stabilize aggregate demand and aggregate supply in the economy by influencing the government spending, borrowing and taxation. The government uses fiscal policy to change the patterns of people’s spending. According to Keynesian school, fiscal policy helps restore employment rates, demand and output where the economy is operating below capacity. Keynesian recommends two types of fiscal policies; expansionary fiscal policy and contractionary fiscal policy. Expansionary fiscal policy is used where the government requires deficit spending in case of recession while contractionary fiscal policy is used when there is an excess expansion which requires a surplus in the budget (Renee, 2009). Monetary policy is another tool used to manage the aggregate demand and supply by controlling the supply of money in the economy. The government uses the central bank to control growth, liquidity, inflation and consumption due to changes in the amount of money in the economy. The Federal Reserve System responds to excessive money supply by raising the interest rate and lowers the interest rates when there is low money supply in the market (Borio & Disyatat, 2010). The Great Recession of 2008 presented severe economic conditions in the US and also in other countries. Furthermore, the recession was associated with elongated economic slumps and slow economic recoveries. After recession, most of the world economies went into depression and this caused a large gap in the recovery of the currency, as the developing countries have weaker currencies compared to the developed countries.

Wednesday, October 30, 2019

Cochlear Implant Essay Example | Topics and Well Written Essays - 1000 words

Cochlear Implant - Essay Example Studies show that as of April 2009, around 188,000 people including children across the world have received the implant (NIDCD 2010).That gives a very optimistic picture that the implants have been accepted and people have benefitted from it. The success rate of these implant strategy is because of a proper management of psychological problems, apt education on its advantages and disadvantages and timely intervention. Advancements in technology have also played a major role. An example of it could be the improvements shown in the circuit development reduction of noise factors and adaptable fitting hearings.There are numerous factors that affect the success of an implant. Improved circuits have played their part in advancing the signal processing methods but the continuous increment in the levels of hearing impairment and recruitment for loudness disrupting features of safe listening, the target of achieving 100% success has a long way to go. In addition to this, people who go for hea ring aids cannot be said to be completely clear of any hearing loss. It is because there are chances for pathology influences to affect the transduction processes through which these hearing aids transmit sound in the ear. Hearing does not start immediately after the implant. It takes about 1-4 weeks for the brain to register new sounds and generally turn the implant into an active mode. Primary factors that accentuate the success of an implant are the recipient’s immediate reaction and the period since when loss of hearing was detected.

Monday, October 28, 2019

Bernie Madoff Ponzi Scheme Essay Example for Free

Bernie Madoff Ponzi Scheme Essay Bernie Madoff was a legend on Wall Street. His success grew very quickly and he built a trading powerhouse named Bernard L. Madoff Investment Securities that was founded in 1960. He enjoyed telling employees, peers, and friends that his enterprise started on the Pacific Ocean beaches in Long Beach, CA as a lifeguard. Madoff enjoyed leading his company, chairing the NASDAQ board, and presenting to traders as a leader in the industry sharing his tips, tricks, and lessons learned. By 2000, his company had become very popular and was commonly used by hedge funds, wealthy investors, and institutions. Bernard L.  Madoff Investment Securities had been successful for over 20 years that was worth nearly $65 billion at the time when the success had been identified as fraud. Madoff and team had set up a flourishing Ponzi scheme. A Ponzi scheme â€Å"is a fraudulent investment operation that pays returns to separate investors from their own money or money paid by subsequent investors, rather than any actual profit earned. † This type of investment strategy is doomed from the start because there is never a plan to completely recoup the investor’s money; however, to the investor it seems like a good investment because it promised a higher short-term return. Madoff’s Ponzi scheme had been a well crafted game and each move including precise calculations. As the authorities began to investigate the scandal they found that individuals, institutional investors, and securities authorities had been involved. Madoff and team created a group of financial managers to work with potential investors to sell the fraud. This group was an uneducated and inexperienced staff that was tasked to â€Å"generate false and fraudulent documents† that were used to disguise these unethical business transactions. These documents including trade blotters and monthly account statements were created using historical stock data from the Internet. In order to appear to have a thriving business, Madoff’s team began to wire funds from the New York and London offices to uphold the impression of Wall Street financial success. In reality there was very little stock bought and sold. Instead, the market was studied and the company pretended to purchase stock whose trajectories were in line with the firm’s goals. Bernard L. Madoff Investment Securities had been reviewed by the U. S. Securities and  Exchange Commission (SEC) and recorded two reports of suspicious behavior and financial reporting starting in 1999. However, the company had never been fully investigated until after the discovery of the Ponzi scheme. Madoff himself stated that it was a miracle that this plan wasn’t discovered because it was obvious when reviewing Wall Street’s central clearinghouse account which would have brought red flags. While leading this scheme, Madoff kept this unethical activity close; he only incorporated his family members and a few key accomplices including Frank DiPascali. The success of this investor and legendary financial mentor has been named the largest financial investor fraud in history and the most successful Ponzi scheme to date. On July 14, Madoff began serving his sentence in Burtner Federal Correctional Complex. In addition to the 150 year sentence awarded to Madoff by the courts, they also called for $170 billion in assets from Madoff. This number was calculated and represented the amount of money that moved through the unlawful bank accounts during the years of fraudulent behavior. As Judge Denny Chin sentenced Bernie Madoff, he called these crimes â€Å"extraordinarily evil†. However, the question is not â€Å"Was Madoff extraordinarily evil? † because the answer to that question is simply yes. The real ethical question is â€Å"Who enabled Madoff to successfully complete these evil and unethical acts? † That person was Madoff’s right hand man, Frank DiPascali. In 1975, college dropout and 19 year old Frank DiPascali joined Bernard L. Madoff Investment Securities, LLC (BMIS) following recruitment by his neighbor from Queens and Madoff’s longtime personal secretary Annette Bongiorno. Despite his lack of a college education or any formal financial training, over his 33 years with Madoff’s New York firm DiPascali became a key lieutenant to Madoff, rising from a research analyst to serve in roles such as Director of Options Trading and Chief Financial Officer. While it is unclear to investigators whether Madoff ever ran a legitimate investment business, Madoff claimed in court that the Ponzi scheme only began in 1991 and thereafter did not involve legitimate investment activities. In court testimony, DiPascali recounted that by the early 990’s, he knew the investment operation was fraudulent saying, â€Å"No purchases or sales of securities were actually taking place. It was all fake; it was fictitious. It was wrong, and I knew it was wrong at the time. As the primary deputy to Madoff, Frank DiPascali had a unique position of managing the massive fraud concocted by his boss. Through the two decades that the Ponzi scheme ran, DiPascali only cemented himself further in dishonesty rather than extracting himself from, or informing authorities of, the fraud. DiPascali told Judge Richard Sullivan that while receiving orders and executing the fraud, he â€Å"knew it was criminal, and I did it anyway. † In 2006 when the firm’s computer programmers Jerome O’Hara and George Perez refused to continue running the software that produced the fictitious trades and statements, DiPascali joined Madoff in learning how to run the software to continue the fraud and paying the programmers off for their silence. Besides Madoff, DiPascali was the only other person to run the infamous 17th floor operation at BMIS, where fraudulent transactions and account statements were produced for investors. DiPascali has credited his loyalty to Madoff as the primary reason he continued to participate in the fraud. â€Å"I was loyal to him,† DiPascali said. â€Å"I ended up being loyal to a terrible, terrible fault. † As DiPascali phrased it during a court hearing, â€Å"by 1990 or so, Bernie Madoff was a mentor to me and a lot more. Frank DiPascali’s attorney, Marc Mukasey, asserted that DiPascali operated with the belief that before the Ponzi scheme could collapse; Madoff would be able to repay investors and erase any fraud. DiPascali reportedly had such confidence in Madoff’s great personal wealth that he believed no matter what, investors could be protected. However, DiPascali enjoyed generous compensation while directing the fraudulent investing operation. DiPascali’s salary from BMIS topped $2 million per year and from 2002 through 2008 DiPascali had a fictitious investor account at BMIS named after his yacht, Dorothy Jo, from which he personally withdrew over $5 million. DiPascali also used his BMIS corporate platinum American Express card to fund vacations, entertainment, and other personal expenses. While Frank DiPascali did not conceive of the Ponzi scheme himself, he was second to none in actually managing the details of the fraud. The criminal complaint to which DiPascali plead guilty in August 2009 states, â€Å"DiPascali designed, developed and oversaw a wide and varying array of fictitious books and records all prepared to conceal the scheme from investors, auditors and regulators. † In addition to managing the backroom activities and generating false account records, DiPascali regularly spoke with clients and lied about their investment accounts.

Saturday, October 26, 2019

Russain Theology :: essays research papers

Chapter 5: The Grand Inquisitor "EVEN this must have a preface -- that is, a literary preface," laughed Ivan, "and I am a poor hand at making one. You see, my action takes place in the sixteenth century, and at that time, as you probably learnt at school, it was customary in poetry to bring down heavenly powers on earth. Not to speak of Dante, in France, clerks, as well as the monks in the monasteries, used to give regular performances in which the Madonna, the saints, the angels, Christ, and God Himself were brought on the stage. In those days it was done in all simplicity. In Victor Hugo's Notre Dame de Paris an edifying and gratuitous spectacle was provided for the people in the Hotel de Ville of Paris in the reign of Louis XI in honour of the birth of the dauphin. It was called Le bon jugement de la tres sainte et gracieuse Vierge Marie, and she appears herself on the stage and pronounces her bon jugement. Similar plays, chiefly from the Old Testament, were occasionally performed in Moscow too, u p to the times of Peter the Great. But besides plays there were all sorts of legends and ballads scattered about the world, in which the saints and angels and all the powers of Heaven took part when required. In our monasteries the monks busied themselves in translating, copying, and even composing such poems- and even under the Tatars. There is, for instance, one such poem (of course, from the Greek), The Wanderings of Our Lady through Hell, with descriptions as bold as Dante's. Our Lady visits hell, and the Archangel Michael leads her through the torments. She sees the sinners and their punishment. There she sees among others one noteworthy set of sinners in a burning lake; some of them sink to the bottom of the lake so that they can't swim out, and 'these God forgets'- an expression of extraordinary depth and force. And so Our Lady, shocked and weeping, falls before the throne of God and begs for mercy for all in hell- for all she has seen there, indiscriminately. Her conversatio n with God is immensely interesting. She beseeches Him, she will not desist, and when God points to the hands and feet of her Son, nailed to the Cross, and asks, 'How can I forgive His tormentors?' she bids all the saints, all the martyrs, all the angels and archangels to fall down with her and pray for mercy on all without distinction.

Thursday, October 24, 2019

Merits and Accomplishments of Educational Leaders Essay

It is datum of experience that every field of knowledge is inspired by some leaders whose efforts work as the guiding fundamentals. It is through their shared vision of continuous amelioration that education systems enjoy their success better than ever before. Although many thinkers have enlightened the philosophies behind modern education system, some have relatively excelled in the extent of their research and devotion to the field. In the contemporary world, any field without the intervention of IT is unimaginable. So is the case with the field of education where the work of IT starts from the concepts like Webinars and Distance Learning to the doctoral research works being carried out on IT dimensions like Netspeak. With his books like ‘Classic Writings on Instructional Technology’, Donald Ely is reckoned as one of the most prominent educational leaders regarding the use of technology in the contemporary world. Apart from his achievement of bringing IT into instructional fields, the merit of Ely’s studies lies in the inoculation of creative ideas for instruction while using IT as a medium of instruction. With an acknowledgment of latest approaches being introduced in the dynamic field of IT everyday, Donald Ely is also known for inviting the perspectives of novices in the field as a reflection of his development philosophy (Anderson, 2005). When it comes to the assessment practices of learners to the students in an online interactive environment, Ely has not deviated from the fundamentals of assessment used in the real life instructional environment. However, he has modified the very principles to mould the ideas into a more viable shape that fits the IT involving education. The cynosure of Gene Hall and Shirley Hord’s studies lies with the development and training of instructors if any change in the current education system is to be achieved. In this concern, a major merit of the two educational leaders’ approach is the systematic aspect which starts from a gradual inculcation of vision inveterate in the philosophy of change. Once the vision is adequately communicated, required resources to plan on it are provided to the instructors. From the stage of planning, the model suggests a gradual move towards the practical aspect of training and development of necessary skills. This practicality is followed by a constant evaluation and control technique through monitoring. As a result of evaluation, proper reinforcement is made possible. By considering teachers as the major tools of change, the two educationists have laid enormous amount of importance on instructors’ concerns and feelings about the nature of change. Another unique plus point of Hall and Hord’s studies is the level of pragmatism attached to their studies by identification of stages to trace the actual level of implementation of the change. These levels of use range from ‘no use’ to ‘renewal’ marked by complete shift towards the concerned change (Hord, 1994). Gerald Zaltman and Robert Duncan’s area of research can be considered as a furtherance of Hall and Hord’s work as the former educationists focus on the obstacles in the way of successful implementation of changes proposed for an education system. By attempting to trace the causes of resistance towards the change, Zaltman and Duncan propose a logical course of action in the pursuit of eradicating the impeding forces as they may arise due to the well established beliefs or insecurities attached to the adoption of change (Ellsworth). An importance merit of their work is that it is not just confined to the identification of problems and their causes, but is also associated with the strategies to overcome them. These strategies involve modification of the change process according to the context. Where the changes are unalterable, the experts propose a strong communication in favour of change. By proposing four types of strategies based on the level of opposition to the change, Zaltman and Duncan provided a framework for the educationists in order to plan a suitable change keeping in mind the extent of agreement and willingness to the change. By providing Facilitative, Re-educative, Persuasive and Power strategies, they have added a pragmatic aspect to their research thereby making it more lucrative for implementation (O’Brien, 1999). To express succinctly, the efforts and research works of all contemporary leaders in the field of education cannot be denied. However, the works of the educational leaders discussed above provide the most critical of all dimensions touched by the educationists today. References Anderson,T. J. (2005). Dr. Donald P. Ely. Retrieved May 22, 2009, from: http://doctja. com/docs/edd8008/DonPEly. ppt. Ellsworth, J. B. A Survey of Educational Change Models. ERIC Digest. Retrieved May 22, 2008, from ERIC Digests Website: http://www. ericdigests. org/2001-2/survey. html Hord, S. M. (1994). Staff Development and Change Process: Cut from the Same Cloth. Issues †¦ about Change, 4(2). Retrieved May 22, 2008, from Southwest Educational Development Laboratory Web site: http://www. sedl. org/change/issues/issues42. html O’Brien, R. (1999). Social Change Activism and the Internet: Strategic Online Activities. Retrieved May 22, 2008, from: http://www. web. net/~robrien/papers/netaction. html